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LinkedIn Audience Network Looking to Compete with Facebook & Google

When it comes to digital advertising, Facebook and Google are the two dominate players in the game. While it will certainly be very difficult to compete with them on any large scale, it looks like LinkedIn (owned by Microsoft) is making an attempt to make it a three-player game. Of course, it will take a while for them to succeed, but the recent launch of the LinkedIn Audience Network is a great first step. LinkedIn has an excellent userbase for advertisers, and they have grown their on-site ad market very significantly over the past couple years. To help capitalize on .. Read More
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